Flatstick Pub
There are only two rules at Flatstick Pub: drink local and have fun. Their third and largest location opened in the summer of 2018. It encompasses 11,000 square feet within the historic facade of the former William O. McKay Ford and Pacific Lincoln Mercury auto showrooms in the South Lake Union neighborhood of Seattle. The remodeled space houses a restaurant and bar, private party spaces including a room with its own private bar, a mini golf arena and areas with the Pub’s own proprietary games. We created room dividers to help break up the bar, dining and private party areas. To help navigate people throughout massive space, we focused on wayfinding – including a large illuminated ‘BAR’ sign and salvaged duffleboard letters. Because the building is an historic landmark, we had to work very closely with National Sign Co. to ensure we were meeting all requirements when designing the outside signage. We also coordinated with the local mural artists. The biggest challenge we faced was designing the website. It had to be one site with multiple locations, plus the ability to add future locations.
INTERIORS
BRANDING
GRAPHICS
SIGNAGE
WEBSITE
Special thanks to David Jeno, Andrew Lovseth, Atelier Drome Architects, Adatto Construction, National Sign Co, Signs of Seattle, Amigo Arts, HM Duke Design, and artists Ellen Picken, Kyler Martz, Jesse Brown, Zach Rockstead, Ryan Henry Ward. Photography by Nicki Sewell.